Dedicated Writer Service

Frustrated with content that lacks depth and thorough research?

No more rushed work. No more superficial content. We’re here to improve your content game.

Our approach to content

You want content that not only ranks in Google but resonates with the reader as well. Content that lets the reader know that your website is the most trusted to provide the information they’re looking for.

We understand this. Through producing thousands of successful pieces of content, we’ve been able to fine-tune our process to one that works.

Unlike traditional content models that focus on a word count, we prioritise time, effort and quality when it comes to our content. 

How it works

Our unique approach to content creation is designed to address the shortcomings of the traditional cost-per-word model. Here’s how it works:

When you choose this service; you’re partnering with a dedicated, highly trained content writer. This writer will work exclusively on your project, ensuring consistency and quality in every piece of content. As an ongoing client, this means your dedicated writer is becoming engrossed in your niche, resulting in content that gets better and better over time.

This service moves away from the cost-per-word model and instead, sells time. This means you pay for the time our writers invest in your content. This approach encourages thorough research and quality writing, rather than rushed work to meet word counts. Our time tracking is completely transparent, so you’ll know exactly how your investment is being utilised.

Our writers focus on one active request at a time. This could mean a week of high output, followed by a week of editing or research. This flexibility ensures that each piece of content receives the attention it deserves. Over a three-month period, this approach will likely average out to be more cost-effective than the traditional cost-per-word model. It allows for a slow start, with heavy research, that enables the writer to fully understand the topic and deliver high-quality content.

In traditional agencies, content often requires multiple sign-offs before it’s finalized. With our model, you’ll be working directly with the writer, resulting in quicker turnaround times and content that truly aligns with your vision.

We offer three subscription models based on the number of days you need our services: 4, 8, or 16 days. The amount of content you receive will depend on the volume of your briefs and the maturity of your client relationship. The longer you’ve been with us, the more knowledge your dedicated writer will have and the less research will be required.

We prioritise quality over quantity. Every article that goes out the door is proofread in detail by an editor. This ensures that the quality of the content remains high and consistent.

We understand that every client is unique, and some may be need more communications than others. Our team is prepared to handle these situations professionally and efficiently, ensuring that all your needs are met without compromising the quality of the content.

We care about our writers and their wellbeing. We ensure they are not overworked and have enough time for rest and personal development. In fact, our writers dedicate only 75% of their working hours to client work. The remaining time is spent on training and active recovery tasks, including engaging in fun projects that stimulate creativity and prevent burnout. This approach helps us maintain a team of happy, motivated writers who consistently produce their best work for you.

We offer three subscription models based on the number of days you need our services: 4, 8, or 16 days. The amount of content you receive will depend on the volume of your briefs and the maturity of your relationship with us. If you’ve been working with a writer for a number of weeks, they will already have a good understanding of your niche which means more time can be spent writing and less researching.

We prioritise quality over quantity. Every article that goes out the door is proofread in detail by an editor. This ensures that the quality of the content remains high and consistent.

We understand that every client is unique, and some may be need more communications than others. Our team is prepared to handle these situations professionally and efficiently, ensuring that all your needs are met without compromising the quality of the content.

We care about our writers and their wellbeing. We ensure they are not overworked and have enough time for rest and personal development. In fact, our writers dedicate only 75% of their working hours to client work. The remaining time is spent on training and active recovery tasks, including engaging in fun projects that stimulate creativity and prevent burnout. This approach helps us maintain a team of happy, motivated writers who consistently produce their best work for you.

Our goal is to provide a content creation service that values time, quality, and the writer-client relationship over mere word counts. We believe this approach leads to better content and happier clients.

Dedicated
in-house writers

Managing an in-house content team is time-consuming and using freelancers can result in inauthentic content. Our dedicated writer service solves this problem. 

Our reenvisioned content model provides you with outsourced content that reads like it was written by an in-house writer. Now you can have the depth of knowledge of an in-house writer without the hassle of managing a team yourself!

The Process

Our dedicated writer service involves 5 easy steps:

1

Our Approach

We offer a comprehensive content solution for all your content needs, with a unique twist.

Our skilled team of writers employs a strategy driven by SEO, focusing on search demand. Everything we do is reinforced by our own SEO experiments.

2

Getting to Know You

We firmly believe that understanding a person’s true motivation and goals cannot be achieved through a few emails.

That’s why, for every new project we undertake, we schedule a get-to-know-you call with our team. This is where we discuss your vision for growing your site or portfolio. Our team will offer insights that you won’t find anywhere else for free.

Our clients often tell us that this ‘complimentary’ consultancy is where the real value lies. We’re committed to your success and will do everything in our power to help you achieve it.

3

Content Planning

Before we start writing, we conduct a thorough audit of your site’s content and perform keyword research, including an in-depth competitor analysis.

This helps us identify the best opportunities for you. Whether it’s expanding existing topic clusters or branching out into new areas, we’ll recommend what we believe are the best strategies.

4

Keyword Investigation

We employ various keyword research techniques to compile a comprehensive keyword list.

This ensures that we cover topics thoroughly, building topical authority. By creating topic clusters in this manner, we demonstrate to Google that you are a niche authority, deserving of a high ranking in the Search Engine Results Pages (SERPs).

5

Ready-To-Publish

Your dedicated content writer will get to work. As soon as a piece of content is ready, it is edited and made available for your approval.

It will be beautifully presented, perfectly optimised, with internal links included, and ready to publish. If we believe schema addition will benefit you, we’ll handle that too!

Now that’s what we call a hands-off service!

You’re free to focus on other areas of your business, secure in the knowledge that your content is in great hands.

Can You Pause
Your Subscription
?

We understand that content needs can fluctuate. There may be periods when you need a high volume of content, and other times when your requirements are minimal. That’s why we’ve introduced the ability to pause your subscription with us.

Here’s how it works:


When you subscribe to our service, you prepay for a month of work. If, for any reason, your content needs decrease or you wish to pause the service, you can do so. The remaining days in your subscription are banked for future use.

For instance, if you pause your subscription two weeks in, the remaining two weeks are saved for when you need them. When a content need arises, you simply:

1

Re-activate content your subscription

2

Submit your
content request

3

Receive confirmation from our client comms team

This flexibility offers a significant
advantage over traditional models:


You avoid the commitment of hiring an in-house writer who you have to pay even when there’s no work for them. You bypass the uncertainty of working with a freelancer, hoping they can start on your project immediately and at an agreeable rate.

We believe in a model that adapts to your needs, not the other way around. That’s the flexibility and convenience we offer with our pause and play subscription.